BCCI has recently lost the broadcasting rights for its matches starting from August onwards. The rights have been lost for the 2023-2027 cycle. The previous deal with Star Sports had expired in March 2022.
BCCI Secretary Jay Shah provided this information on Friday. They were discussing with the media after a meeting of the Apex Council held at the BCCI headquarters in Mumbai. Jay Shah also mentioned that due to the World Cup, the India-Afghanistan series will be rescheduled and will now take place in January next year.
During the Apex Council meeting, four major decisions were taken, which I can inform you about the upcoming four issues…
The Indian team will participate in the Asian Games, and the decision was made regarding India’s participation in cricket events at the Asian Games. The Indian men’s and women’s cricket teams will participate in the Asian Games to be held in Hangzhou, China, starting from 28th September. This will be the first time India will send cricket teams to the Asian Games.
The Mushtaq Ali Trophy will implement the Impact Player rule, similar to the Indian Premier League (IPL), in the upcoming tournament.
The media and broadcasting rights will be lost from August onwards, and the rights for broadcasting the matches against Australia in the ODI series in September will also be lost.
The Board has decided to extend the Afghanistan series, considering the World Cup. The series against Afghanistan will be extended, and it will now take place in January 2024. This series was supposed to be held before the World Cup.
After the World Cup, India will play a 5-match T20 series against Australia. Australia will host a white-ball series against India before the World Cup. BCCI Secretary Jay Shah has stated that after the World Cup, India will also play a 5-match T20 series against Australia. He mentioned that the Sports Management Firm Grant Thornton has been given suggestions for renovating 10 stadiums out of the 12 designated as World Cup venues, for a period of 10 months.
Cricket in the Asian Games
The cricket events in the Asian Games were held in Guangzhou, China in 2010 and Incheon, South Korea. In 2010, Bangladesh won the gold in the men’s category, and Pakistan won gold in the women’s category. In 2014, Sri Lanka emerged as champions in the men’s category, and Pakistan won in the women’s category.
The participating teams in the 2010 Asian Games included Bangladesh, Afghanistan, Pakistan, Sri Lanka, China, Hong Kong, Malaysia, Nepal, and the Maldives in the men’s category. In the women’s event, Pakistan, Bangladesh, Japan, China, Nepal, Thailand, Hong Kong, and Malaysia participated.
Women’s Team in Multi-Sport Events
Along with the men’s team, BCCI will also field the women’s cricket team in the Asian Games. The Indian women’s team will participate in multi-sport events for the second time. Previously, the women’s team had participated in the 2022 Birmingham Commonwealth Games, which is not an ICC or ACC event.
Cricket Was not Included in 2018
The Asian Games are held every four years, but cricket was not included in the 2018 edition. The 2022 Asian Games were postponed due to the COVID-19 pandemic, and now the games will be held in 2023, including cricket once again.
Conclusion: Secretary Jai Shah’s announcement regarding the sale of broadcasting and sponsorship rights for the 2023-2027 cricket cycle has generated significant enthusiasm among cricket enthusiasts worldwide. This development not only promises a surge in financial investments but also facilitates global access to cricket, ushering in a new era of diversity and inclusivity within the sport. As cricket fans eagerly anticipate the upcoming Afghanistan series in January, it is clear that the sport’s future is poised for exciting growth and development.